IVI RMA North America, an innovator in reproductive medicine, has launched AiVA, its latest AI innovation that will take reproductive medicine to new heights with personalized information and patient-focused approach to treatment. As part of IVI RMA’s proprietary Artemis platform, AiVA is designed to enhance the functionality of clinical intelligence and improve the patient experience in reproductive medicine. In addition, AiVA equips clinicians with knowledge regarding key information in order to meet the needs of the patient.
“Artemis was built from the ground up because no other technology platform could support the complexity of fertility care and give our teams the tools they need to deliver the high standard of care we are committed to provide throughout each patient’s treatment journey,” said Dr. Thomas Molinaro, Chief Medical Officer, IVI RMA North America. “AiVA AI Assistant establishes a new technology foundation for reproductive medicine-one that brings truly personalized care and can continuously evolve alongside our physicians, our care teams, and the patients we serve.”
Artemis combines extensive reproductive medicine expertise with longitudinal patient and clinical data. This information comes from one of North America’s largest and most advanced fertility networks. Moreover, fertility specialists helped develop the platform within an active fertility practice. Consequently, Artemis addresses the specialized requirements of reproductive medicine and supports more informed treatment decisions.
AiVA AI Assistant Drives Clinical Intelligence
The AiVA AI Assistant is a fundamental component of the Artemis platform. It connects patient records with the collective knowledge of over 100 fertility specialists across the network. The system also learns from hundreds of thousands of previous cases. These capabilities help clinicians recognize trends and connections to support personalized fertility treatment.
The platform also democratizes this collective knowledge further for physicians when they need it. This means patients who go to different clinics in the network can benefit from pooled clinical expertise. This enables consistent decision-making and better access to specialized fertility knowledge.
Add to that, AiVA AI Assistant converts fragmented clinical information into a clearer patient overview. It manages chart data, previous treatment cycles, lab results, embryology records, clinical notes and outside medical records. This allows physicians to get to the relevant information in seconds and make faster, better-informed decisions.
The assistant also minimizes documentation and administrative burdens. It generates clinical notes, patient messages, summaries and follow-up plans in each clinician’s preferred style. Therefore, healthcare professionals have more time for patients and for treatment planning.
Artemis also includes clinical workflows, treatment logic and proven operational best practices. Such capabilities enable fertility specialists to provide consistency across day-to-day clinical activities. Together, they’ve made AI-powered fertility care a central component of the organization’s personalized reproductive medicine approach.
Artemis Integrates Patient Care with Clinical Workflows
Artemis also brings together patient navigation, clinical intelligence, physician workflows, communications and organizational insights with its AI assistant. The platform brings all these capabilities together into a single clinical operating system. Each element addresses different aspects of the provision of fertility care.
Artemis Care Compass helps guide providers in steering patients through personalized treatment strategies. It also allows for prompt follow-up and keeps patients on track with next steps. This enables care teams to coordinate treatment activities, and improve support for patients along their fertility journeys.
AiVA Talk meanwhile uses ambient artificial intelligence to facilitate clinical documentation. The technology captures relevant clinical information and helps physicians reduce the manual work of documentation. IVI RMA North America says AiVA Talk could save each physician about 35 to 110 minutes a day. Savings are based on individual patient volumes. This extra time can translate to more opportunities for meaningful patient engagement.
Artemis Messenger facilitates communication in real time between patients and care teams in an environment that contains information within the Artemis ecosystem. It uses artificial intelligence to automatically summarize documents in a way that saves both patients and providers much time, allowing for all important information to be documented and categorized properly.
– Another tool, called Artemis Insights, allows organizational leaders to see clinical and operational trends in real time. Therefore, leaders can use the information to make decisions.
Artemis Pulse Check Enhances the Patient Experience
Artemis connects to the new feature called Artemis Pulse Check, which is a technology-based method of acquiring feedback from the patient and identifying the most important matters and priorities. It gives the leaders of IVI RMA information regarding the feedback from the patient about the troubles, the good experience, and the areas where there is room for improvement.
Furthermore, the system converts these findings into actionable recommendations. These recommendations can address operations, finance, communications, and other organizational functions. As a result, leaders can use patient insights to guide service improvements and strengthen care delivery.
“Artemis is tangible proof of use of advanced technology to help deliver an exceptional experience for every patient, at every clinic,” said Lynn Mason, CEO, IVI RMA North America. “Operating from a single technology platform across our network gives us an extraordinary opportunity to share knowledge, learn from our patients, and continuously strengthen how we deliver care and strengthen the patient experience across our network.”
Mason highlighted the value of operating through a unified technology platform. Shared systems can help teams exchange knowledge and learn from patient experiences. In turn, these capabilities support ongoing improvements across clinics and care teams.
Fertility AI Created by a Dedicated Engineering Team
Artemis has a dedicated engineering team within IVI RMA North America to build and maintain it. Nearly 34 engineers work on building, testing, deploying, supporting and maintaining the platform’s tools. Their work is focused on deploying AI across the organization’s clinics and laboratories.
The team supports the continued development of AI capabilities for clinical and operational use. Additionally, its efforts help introduce new tools across the network while maintaining platform support.
“A dedicated team of nearly 34 engineers has been building, testing, deploying, supporting, and maintaining Artemis’ suite of tools to effectively utilize AI across our clinics and labs,” added James DiLella, VP of Software Engineering and Global Head of New EHR, at IVI RMA North America. “I couldn’t be prouder that we are finally pulling back the curtain on AiVA’s rollout across our U.S. network and the transformative effect this will have on our operations and on patient care.”
Artemis Expands Across North America’s Fertility Network
Artemis builds on nearly 30 years of fertility experience and a culture of high performance. The platform aims to translate specialized clinical knowledge into scalable, consistent, and high-quality patient care. By combining established medical expertise with AI capabilities, IVI RMA North America seeks to support personalized treatment across its network.
Artemis has already been adopted by more than 60 clinics in North America. The platform is used by some 2,000 users on a normal working day. These numbers demonstrate the platform’s contribution to supporting clinical and operational activities across the organization.
Going forward, IVI RMA plans to roll out Artemis across its global network. The organization has more than 200 locations in 15 countries. Wider deployment could therefore provide access to shared clinical knowledge and digital fertility care capabilities in more markets.
The introduction of the AiVA AI Assistant is a strong indication of IVI RMA North America’s continued investment in healthcare technology. The organization aims to enhance the way its teams provide fertility services by connecting patient information, clinical expertise and operational insights. Ultimately, Artemis and AiVA advance its broader aim of improving personalized, patient-centered reproductive medicine.
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News Source: Businesswire.com
